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Dear (first name of recipient),
Welcome to the premier issue of BroadVision Online, a quarterly publication focusing on enterprise self-service (ESS) strategies, trends and issues. In this issue, we'll explore how businesses can optimize content, their most undervalued asset. Read about the evolving promise of web services, and see our short feature on the essential business value of enterprise portals. And don't miss our exclusive interview with Peppers and Rogers Group's Martha Rogers, who discusses how personalization can create proven customer loyalty and undeniable business advantage. We look forward to helping you use ESS to create value—one customer at a time.
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What are your most important business assets? Inventory, equipment, personnel? Think again. For most enterprises, information—about products, services, processes and competitors—is key to success ... more
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Less Is More
Personalization is a more efficient and effective way to do business. It's one of the first ways we've invented to generate higher revenues by doing less ... more
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The Promise of Portals
Organizations not using portals to integrate their applications are at a growing disadvantage. Portals are clearly the IT and business platform of the next decade and beyond ... more
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